About Us

PEARADOX

About Us

PPride
EEmpowerment
AAcceptance
RRespect

Founded by a gay married couple, currently based in Northern Virginia. All products except Printify products are stored and shipped from my house in Virginia. Pearadox is essentially a one-person operated brand; myself with a full-time job and a vision. The vision is for the gay, queer, associated and allies to understand their power, their strength & their significance in their existence. Hopefully one day we will meet in person.

The epitome of small business - I create the designs, work on the website, manage social media, produce photoshoots as the photographer and editor, ship and package the product, manage the quality, branding and logistics while still having a full-time office job. I have from time to time received guidance, administration and graphic assistance from talent on places like Fiverr and Upwork.


Where We Started

Pearadox was born in 2020, in the stillness of a world holding its breath. We looked around and couldn't find a gay brand that encouraged our brightness. We couldn't find a community that spoke of love like the gay community. We couldn't find anyone that could fill the role of being enlightened and as influential as the queer community.

I met a blind lady in Georgia, happy as she could be, that said Covid tested our ability to care about others. Love wins. We're still fighting hate battles today that should have died hundreds of years ago. Love wins. Only one community has that mantra that's not found in religion, education, richness nor corporate success. Only the gay / queer community. And there's a reason for that. We are inspired people. That is the power we need to reclaim.

But how did this get to underwear? We started with underwear because that's where it begins. Closest to the self. The core. The solar plexus. This is a mission, a community, a movement.

This P stands for Pride — not the Peripheral. The kind of Pride you were born with, not the peripheral kind you find in a title or an award. I'm proud of you for being you! That's all you need!


Who We're For

Pearadox was built for all who feel slightly outside of it all, especially in the gay & queer community, but we wouldn't have it any other way. We're somewhat "aliens" & dreamers. The ones who sense something shifting before most others can. Straight, queer, questioning, or somewhere the labels haven't caught up to yet, we feel it!

This brand was meant to inspire the power within you. Not dilute your truth. Pearadox is a frequency; both paradise & paradigm.


Where We Stand

We believe in making things with intention that are thoughtfully designed to inspire. We're committed to showing up for the LGBTQ+ community not just in our products, but in how we operate, who we platform, and where we put our energy. We stand 100% for uplifting, love and happiness.

Join the Frequency

This isn't just a store. It's a community in motion. Follow along, share your story, and be part of what's next.

We are only just beginning.